University

Our Profile

Our mission statement

Our mission statement represents the essence of our university's profiling process. It forms the basis for all further steps, defines the attitude of our university family and is intended to provide orientation for the future development of our university. We have thus created a framework for our goals, our strategy and our daily actions. The central value of ‘responsibility’ takes centre stage.

This determines our self-image and characterises our four fields of action:

Study & Teaching
Research & Innovation
Knowledge Transfer & Society
Organisation & Cooperation

The students, faculties, administration and university management worked together to develop this mission statement. In over 15 workshops such as kick-offs, future workshops and sounding boards, more than 150 people actively participated in the university's profiling process.

Sascha Müller-Feuerstein
President

The road to our mission statement

Profiling process

The profiling process at Ansbach University of Applied Sciences was an intensive phase in which we actively took responsibility as a university family to help shape the future of the university. The aim was not only to define our academic strengths more clearly, but also to consciously sharpen our values and the role we want to play in society. In numerous workshops and discussions, we worked together to find ways to make our university fit for the future, always keeping sustainability and social responsibility in mind.

Future Festival

The conclusion of this important process was celebrated at the Future Festival. Here we were able to look back proudly on what we had achieved and honour our joint work. The highlight was that all participants in the festival made a large living ‘V’ for responsibility (see picture on the right).

Key art

A special highlight was the presentation of a key art developed by Prof. Sebastian Stamm, which vividly visualises the entire profiling process. This summarises the central themes and focal points of our university and makes it clear how we are taking joint responsibility for the direction and future of the university.