Intercultural Management

The full-time Bachelor's programme consists of seven semesters. The duration of the part-time Bachelor programme depends on your individual time schedule.

In the first semesters, the main focus of your studies will be on languages (English or German as a foreign language as well as another foreign language), business management basics and the teaching of basic competences as well as intercultural and digital competences. You will deepen your acquired knowledge by choosing a focus and gaining experience in applied project management. The practical semester offers you the opportunity to apply the acquired knowledge in practice. General elective courses - suitable for your major field of study - round off your studies.

Upon successful completion of your Bachelor thesis, you will be awarded the internationally recognized academic degree Bachelor of Arts (B.A.).

Studying flexible! The digital module offer via the learning platform of the Ansbach University of Applied Sciences enables you to study dynamically during the self-study phases. At the Rothenburg campus, you can take part in face-to-face courses and exercises on about 15-20 days per semester, make use of the counselling services or simply come along for undisturbed learning - alone or with your fellow students.

The advantages of face-to-face events (social exchange, practical practice) are combined with the advantages of online study (individual time management, media diversity) in a didactically meaningful way.

The Intercultural Management program offers state-of-the-art digital university teaching methods for people with a high need for individual time management. It can be studied full-time or part-time.

Studying at the new Rothenburg campus means: old walls meet the latest technology. The school, built around 1900 with numerous Art Nouveau elements, is located right next to Rothenburg's historic city wall. The listed building was given a modern interior. In addition to the seminar rooms - which also allow live broadcasts to other universities - there are inspiring learning and creative rooms, a small library, multimedia rooms, academic dining and an auditorium with a keynote stage. This creates an unmistakable campus flair in the middle of Rothenburg.

In addition to the picturesque old town, Rothenburg also offers young people a high recreational value: Due to its international popularity, Rothenburg has an intercultural character, has a lively pub scene with many delicious beer and wine specialities from the region and is the venue for a variety of interesting cultural events such as the Taubertal Open-Air Festival, the Reichsstadttage or the Christmas Market. Rothenburg is located in the Frankenhöhe Nature Park in a magical landscape with small streams, Franconian villages, old mills and picturesque valleys that can be discovered on foot, by bike or in a canoe.

In addition to the tourism sector, there are numerous medium-sized companies in the areas of trade, services, industry and trade - including some market leaders in the areas of mechanical engineering, electrical engineering, smart homes and project consulting.