Intercultural Management

The full-time bachelor's programme consists of seven semesters. The duration of the part-time bachelor programme depends on your individual time schedule.

In the first semesters, the main focus of your studies will be languages (English or German as a foreign language as well as an additional foreign language), the basics of business management and the teaching of basic competences as well as intercultural and digital competences. You will deepen and broaden the knowledge acquired by choosing an area of specialisation and gaining experience in applied project management. The practical semester offers you the opportunity to apply the acquired knowledge in practice. General elective courses - suitable for your major field of study - round off your studies.

Upon successful completion of your Bachelor thesis, you will be awarded the internationally recognized academic degree Bachelor of Arts (B.A.).

Flexible study! Ansbach University of Applied Sciences offers a range of digital modules via its learning platform, enabling you to study dynamically throughout the self-study phases of the course. You can participate in class-room activities and tutorials at Rothenburg’s campus for approximately 15-20 days per semester and make use of the advisory services, or simply drop by for some private undisturbed study, either alone or with your fellow students.

The advantages of attending classroom activities (social exchange, practical training) are combined with the advantages of online study (individual time management, media diversity) in a didactically meaningful way.

The Intercultural Management program offers state-of-the-art digital university teaching methods for people with a high need for individual time management. It can be studied full-time or part-time.

Studying at the new Rothenburg campus means: an encounter between ancient walls and the newest technology. Built around 1900, the school possesses numerous Art Nouveau features and is located directly next to Rothenburg's historic city wall. The listed building has been given a modern interior. In addition to the seminar rooms - which also able to transmit live broadcasts to other universities - there are inspiring learning and creative rooms, a small library, multimedia rooms, an academic refectory and an auditorium with a keynote stage. This creates a campus with a distinctive flair in the heart of Rothenburg.  

In addition to the picturesque old town, Rothenburg also offers young people a high recreational value: Due to its international popularity, Rothenburg has an intercultural character, has a lively pub scene with many delicious beer and wine specialities from the region and is the venue for a variety of interesting cultural events such as the Taubertal Open-Air Festival, the Reichsstadttage or the Christmas Market. Rothenburg is located in the Frankenhöhe Nature Park in a magical landscape with small streams, Franconian villages, old mills and picturesque valleys that can be discovered on foot, by bike or in a canoe.

In addition to the tourism sector, there are numerous medium-sized companies in the fields of trade, services, industry and crafts - including some market leaders in the fields of mechanical engineering, electrical engineering, smart homes and project consulting.

You can start in the Intercultural Management programme in the summer semester as well as in the winter semester. As with all degree programmes, you must apply in good time via the online application portal. Please note that the regular deadlines are exclusion deadlines. Your application must therefore be received by us by the end of the last day of the respective deadline at the latest. Here you will find all information about your application. Here you will find all the informatino xou need to apply.

Applicants at Bavarian universities of applied sciences are subject to the Bavarian Higher Education Act (German) (BayHSchG) and the Ordinance on Admission to Higher Education at State Universities in Bavaria (German) (HZV).

There are no further admission requirements beyond these.
The recommended prerequisites for the language modules (B2 for Business English and A1 for the other foreign language) can be made up flexibly during the first semesters if necessary. The Language Centre (link to the Language Centre: www.hs-ansbach.de/weiterbildung/sprachenzentrum/ ) at Ansbach University of Applied Sciences offers advice and a wide range of language courses.